I.T Doesn't Matter Essay Example | Topics and Well Written Essays - 1500 words

I.T Doesn't Matter - Essay Example With the advancement of IT, the door of global opportunities has been opened to the challenging companies for utilizing their competitive advantages to reach world wide. These technologies have become the commodity inputs although they are invisible. Firstly, IT is a standardized transport vehicle of information. Secondly, its prices are subject to sharp deflation as its cost decreases with increasing of their availability. Thirdly, it is highly replicable not only for software (reusable objects) but also in terms of business process. Fourthly, IT also becomes transparent to its users. Finally, it becomes ubiquitous. IT would proceed for many years to lift the productivity of entire industries. But from the strategic point of view, it is no longer matter to the competitive fortunes of the individual companies. IT provides its greatest benefits when it becomes a shared and standardized infrastructure of the companies. So IT would be the infrastructural technology instead of proprietary technology. Proprietary technologies are owned by a single company; in contrast, infrastructural technologies are broadly shared by the companies. According to the rev iew, it is said that infrastructural technologies have far more value than proprietary technologies. For the macro economy, the value produced by the proprietary technologies for the development of individual companies would be trivial in comparison with the value produced by the infrastructural technologies that would be ordinal and become part of the global business infrastructure. The writer also says that infrastructural technologies also begin to fade in to the background of the business because it becomes an ordinary phenomenon of global business. The goal of this writing is to promote a better understanding to the business & technology managers, as well as, investors and policy makers how

Gender identities are constructed through the repetition of social Essay

Gender identities are constructed through the repetition of social norms - Essay Example It is possible to trace major trends reigning in the world of fashion as well as in other spheres of people’s lives. The fashion industry has been chosen, as it has already become an indispensable part of people’s everyday activities. It is possible to examine the way gender identities developed during the middle of the 20th and 21st centuries. The post-war period is characterised by a specific attitude towards people’s bodies as well as their identities. The accepted norm was a natural, capable and strong body (Creadick 22). It is noteworthy that standards for male and female bodies were quite similar, as it was essential to be healthy and look healthy. It is also important to add that that kind of body was a result of certain lifestyle. People were not concerned (at least, focused) on development of specific shapes. They were rather concerned with living the right life. Importantly, the trend was common in many countries. People tried to maintain a balance in their lives. They were active and industrious. Numerous posters, postcards and ads depict strong capable men and women. Film stars (in all countries) can be regarded as examples of such people of the post-war society. It is necessary to add that films reflected (as well as formed) the way people’s gender identities developed. There was a particular role (or even predestination) played by each person who knew (or, at least, tried to accept) his/her part. People knew they had to invest their powers to contribute to the society. This trend can be explained by many factors but the most important one was the political and social agenda of the societies. People just lived through the deadliest war and they were building a new and better world free from dictatorship (or opposing certain political and economic systems). Thus, the USA and Western European countries were